17个网站和UX设计统计数据，以智能网络设计为基础

Nowadays, getting a website up and running isn't nearly as difficult as it once was. Optimizing the design of that website for improved user experience (UX), on the other hand, continues to be something that marketers struggle with.

In fact,according to a report from the Society of Digital Agencies (SoDA), 77% of agencies believe that poor website UX is a weakness for their clients, making poor UX the most significant weakness agencies identified.

To help you better understand what today's emerging web design trends are and where you should be focusing your energy, we've compiled some of the最近的统计数据and data on website design, website optimization, and UX. Let's dive in ...

17 Statistics That Make the Case for Smarter Website and User Experience Design

General Web Design Stats

1)在15分钟的时间里消耗内容，三分之二的人宁愿阅读设计精美的东西而不是简单的东西。（资源：Adobe)

2)39% of people will stop engaging with a website if images won’t load or take too long to load. (Source:Adobe)

3)51％的人认为“透彻联系信息”是许多公司网站中最重要的元素。bob全站app（资源：KoMarketing)

4)如果内容/布局没有吸引力，则有38％的人将停止使用网站。（资源：Adobe)

5)如果没有联系信息或电话号码，则有44％的网站访问者将离开公司的网站。bob全站app（资源：KoMarketing)

网站优化统计

6)Between December 2013 and December 2015,tabletinternet consumption grew by 30%. (Source:comScore)

7)Between December 2013 and December 2015,智能手机internet consumption grew by 78%. (Source:comScore)

8)Between December 2013 and December 2015,desktop互联网消费下降了1％。（资源：comScore)

9)Mobile devices now account for nearly 2 of every 3 minutes spent online. (Source:comScore)

10）13% of adults access the internet via mobile only. 11% access the internet via desktop only. (Source:comScore)

11)40% of smartphone and tablet owners search for B2B products on those devices. (Source:KoMarketing)12)17% of marketers use Landing Page A/B testing to improve advertising conversion rates (Source:2020 State of Marketing)

Usability and User Experience Design Stats

12)47% of website visitors check out a company's products/services page before looking at any other sections of the site. (Source:KoMarketing)

13)一旦进入公司的主页，bob全站app有86％的访问者希望查看有关该公司产品/服务的信息。（资源：KoMarketing)

14)一旦进入公司的主页，bob全站app有64％的访问者希望查看公司的联系信息。（资源：KoMarketing)

15)Once on a company's homepage, 52% of visitors want to see "about us" information. (Source:KoMarketing)

16)After reaching a company's website via a referral site, 50% of visitors will use the navigation menu to orient themselves. (Source:KoMarketing)

17)通过推荐网站到达公司网站后，有36bob全站app％的访问者将单击该公司的徽标以到达主页。（资源：KoMarketing)

What other interesting stats have you seen about website design and optimization? Share them in the comments section below.

Editor's Note: This post was originally published in July 2013 and has been updated for freshness, accuracy, and comprehensiveness.