您可以写世界上最好的演讲,如果您在窃窃私语中说话并在交付脚时看着自己的脚,没人会记得它。

How you say something is just as important -- if not more so -- than what you actually say. Crossed arms, wandering eyes, and stooped posture can drown out your message if you're not careful.

Used strategically, body language can emphasize your argument and make it resonate with your audience. Want to really drive a point home with your prospect? Consider walking a few steps toward them. Nodding, smiling, and maintaining eye contact will create a positive and receptive atmosphere. And making small, restrained gestures can project an air of authority and confidence.

Sales Body Language Tips

Before your next in person presentation, internalize the 10 tips in the following infographic from肥皂演示。确保您的动作正在加强您的消息,而不是破坏消息。

Read through the tips below or skip straight to the infographic这里

1. Open your chest and arms

为了在演讲中增强您的信心,请张开手臂和胸部,并保持背部。这个位置将使您呼吸更好,您会感到更加放松 - 使您立即成为更好的主持人。

2.微笑

为了让您的听众感到舒适,请对他们微笑。这很简单,但是微笑是我们在演讲和面对面会议中最强大的武器。

3. Gesture with your arms and hands

To engage people, gesture with your arms and hands in a natural way. It's also a good idea to look your audience in the eye. People tend to naturally pay attention to and like people who look them in the eye.

4.使用小的,坚硬的手势

To demonstrate authority, keep calm and use small, stiff gestures. This type of movement encourages people to trust you and view you as a confident person.

5. Walk it out

要使您的演讲运动,请使用可用的物理空间并将其走出来。

For example, if you're presenting three points, talk about Point A when you're at your first position. Then move out two or three steps and speak about Point B. This way, a movement that includes space will accompany your speech.

6.改变你的手势

To keep your audience engaged, vary your gestures throughout the presentation. Open gestures, small gestures, and gestures that involve your head, arms, and hands are best. It's also wise to include gestures that involve only your hands or only your head -- and broad gestures are also welcoming and engaging.

7. Point to your presentation

要引起对演示文稿的某些元素的注意,请直接指向它,并同时在屏幕上查看。您的听众将跟随您的眼睛和手指。

8. Walk toward people

To encourage audience participation, use open gestures and -- when possible -- walk around and toward people. We tend to participate more when we have proximity to a speaker.

9.暂停

To make a hard question seem easier, pause, breathe slowly (this gives you time to think), then answer while looking the questioner in the eye.

10. Practice mirroring

让你的观众买你的story, use positive gestures during the entire presentation. This includes nodding, open gestures, smiling, and mirroring.

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Salespeople should always have confident, trustworthy body language. If you're not at ease your prospect won't be either. Have colleagues sit in while you're presenting, and consider taking a video recording of yourself presenting at home.

这可能会感到有些怪异,但是您可以剖析您的肢体语言,以进一步改进您的演示风格。

Originally published May 1, 2018 2:03:00 PM, updated July 28 2017

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销售中的肢体语言