结束每月15亿个活跃用户,WhatsApp是全球最受欢迎的移动Messenger应用程序之一。

Although it lags behind Facebook Messenger and Snapchat in terms of mobile reach and brand awareness in the United States, WhatsApp has an estimated在美国6800万个用户in 2019 and is projected to grow to 85.8 million users in 2023.

US users are also spending more of their time on WhatsApp and less time on other major social networks. According toStatista, user engagement with WhatsApp increased by 44% in 2018 while engagement on Snapchat, Instagram, and Twitter decreased. Facebook saw a marginal increase of 3%.

诸如WhatsApp之类的私人消息传递应用程序的日益普及标志着人们社交习惯的根本转变。许多社交媒体用户并没有在其Facebook墙上发布有趣的模因或有趣的文章供所有追随者看到,而是宁愿与家人或一小部分朋友私下共享链接。

In fact, a joint study by GlobalWebIndex and We Are Social showed that63% of peopleprefer to share content on “dark” social channels like private messaging apps. For that reason, apps like WhatsApp are becoming an increasingly important traffic source for websites.

使用HubSpot的WordPress网站来发展业务

To leverage the increasing popularity of WhatsApp and drive more traffic to your site, you can add a WhatsApp share button to your WordPress site. Providing a button will make it easy for visitors to share your content with their friends on the app.

Below we’ll look at a few tools you can use to add a WhatsApp share button to your site in no time.

这样,访问者可以在WhatsApp中分享一个帖子或页面,并单击几下鼠标(或在移动屏幕上的水龙头)。让我们看看下面的一些插件。

分享这个

使用ShareThis,您可以在WordPress网站中添加WhatsApp共享按钮just a few steps. This free tool provides two button styles (inline or sticky) and a few customization options, including alignment and size. ShareThis also supports 24 other major social networks so you can display a custom set of share buttons on your site.

用户配置了共享设置以显示自定义按钮,包括WhatsApp共享按钮

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重要的是要注意,您必须在ShareThis上注册一个帐户才能完成小部件的安装。另外,ShareThis不支持桌面上的WhatsApp共享按钮。因此,此按钮仅对使用移动设备的访问者可见。

AddToAny Share Buttons

AddToany是一个社交共享插件,可支持100多个网站和应用程序。使用此工具,您可以将WhatsApp共享按钮以及其他任何支持的社交网络共享按钮以及您的WordPress网站添加,而无需注册帐户。

虽然您可能只想使用AddToany的默认共享按钮并自定义其颜色,尺寸和位置,但您可以选择uploading custom buttons为了更多地控制网站的外观。

李ke ShareThis, AddToAny only supports the WhatsApp share button on mobile devices. Below you can see how a set of AddToAny Share buttons might appear to mobile visitors on your site.

在BE的移动网站上进行自定义的AddToany共享按钮

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WordPress Share Buttons

支持200多个社交渠道,WordPress共享按钮是Addthis是市场上最强大的社交共享插件之一。它提供四种显示类型供您选择(浮动,内联,扩展和图像),以便您可以选择最吸引观众的一种。您还可以自定义这些按钮的颜色和大小。

Diagram of four button display types: floating, inline, expanding, and image

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What really sets this plugin apart is its support of WhatsApp on desktop and mobile devices.

Watch the video below to see how easy it is for users to share a link to WhatsApp on their computer.

A user shares a link to an article labelled

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最后一句话

使用这些免费插件之一,您可以在WordPress站点中添加WhatsApp共享按钮。通过为WhatsApp用户提供与他们的朋友和家人在消息传递应用程序上共享您的内容的选项,您可以将每月15亿个活跃用户中的一小部分吸引到您的网站。

使用WordPress网站上的HubSpot工具,并在不处理代码的情况下连接两个平台。点击这里了解更多。

使用WordPress网站上的HubSpot工具,并在不处理代码的情况下连接两个平台。点击这里了解更多。

最初发布于2019年12月23日12:47:49 PM,更新于9月1日2021年

Topics:

WordPress Website