Ecommerce companies that invest ininbound marketingwill greatly increase their opportunity to grow online sales, lower COCA (cost of customer acquisition), and increase new customer retention. Consumers connect, rate, discuss, and consume product information and reviews like never before, making a strong online presence paramount for all sizes of ecommerce businesses.Ecommerce inbound marketingmakes it possible for online stores to take advantage of the emerging social revolution by gravitating consumers to their own brands and products, driving organic and social media traffic and sales, lowering COCA, and increasing the adoption of customer retention along the way.

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The belowinfographic designfrom Killer Infographics is a great illustration of the importance of ecommerce inbound marketing. Feel free to use the embed code for thisinfographicbelow if you'd like to publish it to your website or blog and share your own analysis or discussion. Enjoy!

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Ecommerce Inbound Marketing vs Outbound Marketing - Infographic
Ecommerce Marketing Software - All-In-One Inbound Marketing Software

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To learn more about ecommerce inbound marketing and the success businesses can achieve, be sure to check out theHubSpot case study about CoolProducts.com, which increased its social media traffic by 237% in just 4 months with ecommerce inbound marketing!

Free Resource: How to Reach & Engage Your Audience on Facebook
45 Free Customer Referral Templates

Originally published Jan 9, 2012 9:00:00 AM, updated June 28 2019

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Social Media Engagement