Visuals have a huge impact in marketing. Not only do they make content more sharable, but they help us retain information.When details are paired with an image, we remember 55% more of it.

That can be pulled off with infographics -- the nifty images that visually break down complex statistics. They're customizable, sharable, and they're easier to create than you might think.

Sure, you could hire a professional to create the infographics for you. But if you're restricted by budgets or time, there are some great DIY resources out there for making compelling visuals. → Download Now: 15 Free Infographic Templates

To help visual marketers, we scouted the web for some of best sites and tools for building infographics. Check them out below.

Helpful Resources for Creating Infographics

1.Canva

成本:Free with limited features, $9.95/month for Pro, or $30/month for Enterprise.

creating infographics in Canva

哦,我们如何爱安逸和起来veness of Canva.

From the very beginning, it asks you a series of simple, colorfully-illustrated questions about what’s brought you to their site. (Today, it’s infographics, but there’s a ton of other stuff you can create there, too.)

Once you’ve let Canva know what you want to do, the site generates several templates you can use as a foundation for your infographic. Plus, it’s got a library of roughly 1,000,000 images that you can add to your project.

From there, you can edit the text, background image, shapes and other aspects of the infographic to make it your own. And it’s so easy -- here’s a goofy one that I put together on how my dog spends his day:

Tullamores_Day_Infographic_2.png

Image Source

2.Piktochart

成本:Free, with paid packages available starting at $24/month

Piktochart2.png

Similar to Canva, Piktochart can be used to design more than just infographics -- it can also build reports, presentations, and posters.

But the templates available for infographics are numerous, and there’s an upgrade available. “Pro” memberships -- which run between $24 to $80, depending on the features you want -- allow access to even more templates, as well as removed watermarks and hi-res downloads.

When it comes to creating the infographic itself, the features are fairly similar to Canva’s -- the background, text, and images can all be changed, or users can upload their own files for greater personalization.

3.Venngage

成本:Free, with paid packages available starting at $19/month

Venngage infographic software steps

Like its predecessors above, Venngage has quite a few design features, includinganinfographic makerandits great social media templates, which users can download to create their own personalized Instagram posts, blog headers, and more.

For infographics, there's a decent range of templates, each categorized by type -- statistical, process, and timeline, to name a few.

一些模板仅限于高级会员,反映了Venngage的四层定价方法 - 免费,保费,教育和非营利组织。另外,后两个类别有一些模板可用。这是一个可帮助非营利组织在视觉上传达年度报告中的重点:

Venngage Infographic

4.Easel.ly

成本:Starts at $4/month with special discounts for students and educators.

easelly infographic templates

Upon visiting Easel.ly's website, you're immediately presented with a plethora of infographic templates, most of which can be immediately clicked and customized without having to create an account. If you want to save and share your work, though, you will have to join -- for free.

Unlike its predecessors listed here, Easel.ly seems to be a no-frills platform that's comprised of infographics. You can choose which category you'd like, but it's not quite as organized as some other sites -- the drop-down menu is a bit hidden to the left of the templates. Still, most of templates appear to be available for free (more become available with a Pro membership), and they're fairly easy to edit.

5.Freepik

成本:Free, with paid packages available starting at $7.50/month

freepik.png

As its name suggests, Freepik is a resource for, well, free pictures. Infographics are just one type, but after performing a search for them, there are plenty of options -- most of which are complimentary.

唯一的缺点?Freepik不太允许与此列表中的其他一些人相同的自定义级别。您可以通过Adobe Illustrator.

6.Infogram

成本:有限的免费选项免费提供,付费包装起价为19美元/月$ 19

infogram examples

Like many of its visual peers, Infogram is a resource that helps users create both picturesque charts and infographics. It's definitely one of the more "grown-up" sites available for building these images, which might explain why very few of their tools a re free -- including restricting your work from public consumption.

However, Infogram also has the option of enlisting professional help with infographic design. So if you're short on time and have a bit of room in your budget, this route might be the best one for you.

7.谷歌的图表

成本:Free

Google_charts gif example

Okay, maybe a chart isn’t exactly the same as an infographic. But, given the interesting selection templates made available by Google, we would be remiss to exclude it.

There are a few items of value in Google charts. First, we love the selection of charts available. From animated bubble graphs -- like the one above -- to clever word trees, the features allow users to bring information to life. (I mean, admit it -- adding animation to data always makes it a little less boring.)

Plus, these charts can be created to be interactive. One of our favorites, GeoCharts, allows data to be assigned to different regions of a map that appear when hovered over. Check it out:

Google_Geo_Charts.gif

Image Source

We'll admit that some features of Google Charts might be a bit more advanced than the other resources we’ve listed. But, if you’re ready to step up your visuals game, give it a try.

Start Creating Infographics

There's no shortage of resources when it comes to creating your own visuals -- charts, reports, and infographics. And, depending on your budget and needs, there's a veritable plethora of options available, all of which have their pros, with very few cons.

Want to learn more about designing brilliant infographics?Check out these helpful tips.

Editor's Note: This post was originally published in October 2016, but was updated in August 2020 for freshness and comprehensiveness.

新的呼吁行动

New Call-to-Action

Originally published Aug 10, 2020 8:00:00 PM, updated September 21 2020

Topics:

Infographics