How To Write an Effective Follow Up Email in 5 Simple Steps [SlideShare]

I went to a networking event the other day and the minute I got home, I did what I was supposed to do:I sent out a dozen follow up emails to the people I met.

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The emails went something along the lines of ...

我感到成就感。我对此感觉很好。我要结束一些交易！是时候喝一杯…

But you probably won’t be surprised by the response I got:没有反应。没有任何。

I thought to myself,"Really? Not one person can take just one minute to respond to my email?"

This was the big lesson I learned the hard way ...

通用，“签入”电子邮件无效。

这个标准follow up emailisn’t关于checking in. We’re trying to accomplish something with each message - whether that be closing a deal, getting a job, or solidifying a new connection.

So before we move on to five steps to write anamazing follow up email，让我们回顾一下，看看上面的电子邮件什么都没完成的四个原因。

It’s not personalized. I didn’t say a single thing that would interest Ariana.

很明显，我只是渴望达成协议，所以我可以赚一些$$。

I didn’t even remind her what we talked about at the event.

I didn’t provide specific action steps to move forward.

这甚至不是它的程度，但是很明显为什么我没有得到回应。我没有理由对我所说的话感兴趣，因为我没有为她提供任何价值。

为了让某人对我们必须说的话感兴趣，我们应该：

Provide new (and useful) information

告诉他们我们如何帮助他们

根据他们的利益说话

对他们说些好话

Later that week, I changed my follow up approach for another person I met at the event ... andgot a response. If you want yourfollow up emails to generate revenue，您也需要改变方法。

这是我使用的电子邮件。

繁荣。

因此，该电子邮件更加详细和个性化。But what makes it better?

Clickthrough the following SlideShare to find out. In it we provide a breakdown of why just checking in emails are useless, and share five steps to writing an amazing follow up email.

Afterward, you’ll be equipped to write a follow up email that’s personalized, builds rapport, provides value, and is more likely to get you what you want.