8个专家提示投资者

因此，您有一个百万美元的想法。自然，您很激动，并随时准备使您的大胆，大型的愿景成为现实 - 您很清楚。不清楚的是，确切地说，您将获得制定计划所需的资金。

新业务通常无法启动并维持他们仅通过肘部油脂和意志力而壮成长的势头，他们通常需要一些认真的现金才能使事情发展。因此，当您希望推动需要资本前进的大胆的新想法，商业计划或策略时，您需要对如何保护它有所了解。

这就是为什么任何有抱负的企业家都必须了解如何向投资者推销的原因。在这里，我们将介绍一些技巧，技巧和策略，这些技巧和策略将帮助您自信，有效地提出想法和业务计划。让我们来看看！

How to Pitch an Idea to Investors

当您有那个灯泡时刻时，可能很容易与几个中途有充实的想法和一个梦想相处，但是投资者太精明且实用，无法咬这件事。

They need to know they’ll receive a promising return on their investment — and ideas and dreams aren’t all that compelling when it comes to demonstrating that potential.

That’s why you need to consider these steps before you start pitching.

1.量身定制电梯音高

Seasoned comedians generally have something known as a “tight 10” rehearsed and ready — it’s a solid, reliable, short set of jokes they can count on to make people laugh. And while there might not be a ton of overlap between business and comedy, new business owners can still take a cue from that strategy.

New and aspiring entrepreneurs should have an intriguing, informativeelevator pitch眼前 - 旨在帮助您与潜在的投资者或网络连接的第二次对话，旨在帮助您获得第二次对话。

2.缩小目标受众

在投球方面，准备工作是一半的战斗 - 如果他们不适合适合桌面的投资者，您的努力只能为您做很多事情。这就是为什么您需要彻底研究要与谁交谈的原因。

仔细研究他们投资的其他类型的业务以及他们倾向于参与这些公司业务的程度。了解他们的投资是多么新。看看您是否可以了解更多有关他们的个性的信息。

某些公司的这一步骤将比其他公司容易得多。许多投资者将拥有很多公共信息，但是有些投资者倾向于使他们的努力和偏好更接近胸部。尽管如此，您仍无法在这里跳过 - 竭尽所能，尽可能地准备会议。

3.市场研究

One of the best ways to prepare an effective pitch is to have your market research done and organized. Being able to demonstrate an ability to compile, analyze, and draw meaningful conclusions from market data shows investors that you’re dedicated, incisive, and trustworthy.

It can make your idea seem sounder. If you can show that market trends are conducive to your offering’s success, you’ll make your pitch significantly more interesting than it would be if it was based on conjecture.

4.创建业务计划和模型

如果您希望投资者认真对待您，那么您就不能只是带有一个想法，别无其他。即使是最令人兴奋的概念，如果没有背后的具体计划，也没有任何意义。

归根结底，投资者正在投资赚钱 - 您需要证明您已经有了框架和行动方案来实现这一目标。

You also need to give them an outline of the return they can expect to see on their investments. A sound business plan isn’t impressive if you can’t show accurate, attainable, intriguing results that will stem from it.

5. Prepare a Demo

无论您是想资助实体产品还是数字服务，准备演示，并确保在出现在投资者面前之前解决所有技术问题。

Make sure the product model works as intended and any electronics or batteries are operating and fully charged. For digital products or services, make sure everything is in working order even minutes up to the pitch.

How to Pitch a Business Plan to Investors

Pitching an idea to investors goes hand-in-hand with pitching a business plan to investors, so always come prepared with a business plan when you want to pitch your idea.

1. Make it thorough and thoughtful.

业务计划将包括业务的坚果和螺栓 - 这意味着提供您销售的内容，您的产品将满足您的需求，目标受众，营销和运营计划，预算，预期收入以及任何其他市场您收集的研究数据。您希望在呈现业务计划时要详细且透明，因此投资者知道您已经完成了研究并且值得信赖。

2.显示数据。

Explain current data and how it applies to your business plan, and be as open as possible. Share how many customers you currently have and how many new ones are coming to you each month or quarter. Discuss exactly how the business plan will generate revenue and how much revenue you expect to see, going forward.

3. Put a pitch deck together.

收集到数据后，是时候在清晰，易于跟随的音高甲板上组织它们了。学习如何编写音高甲板比您想象的要简单。在整理了您的业务计划的所有数据后，将其分解为俯仰甲板的不同段，可以在幻灯片中轻松显示。

You’ll start by explaining who you are, introducing any team members, and explaining the problem you want to solve with your business. Like an elevator pitch, you’ll share why your business is different from your competitors.

Explain the product or service, and include a pause to implement your product or service demo. Share your target audience, expected revenue model, and your budget. Conclude the pitch deck with contact information, so investors can reconnect later if they are interested.

准备获得资金

Having a brilliant idea is just the start of making your dream business a reality. Even before your company starts, you have to conduct research and make comprehensive plans if you want to attract investors.

The more research you prepare, the more confident and transparent you can be in your pitch — showing investors you are dedicated to knowing your business inside and out and helping them boost their ROI.