17 Great UX Tools — and How They Can Enhance the User Experience

User experience很重要。即使是您的应用程序或网站上的单个不良体验也足以将潜在客户赶走。实际上，从PWC发现32％的买家会停止与他们的品牌开展业务被爱after one bad experience.

The point?Getting UX rightis critical to help keep potential customers engaged in the journey and move them along the pipeline from initial click to eventual conversion. The challenge? Developing and deploying a solid UX from scratch isn’t easy.

In this piece, we’ll highlight 17 great UX tools that can help enhance the user experience and increase your online impact. Let’s get started.

探索影响用户体验

Why does UX matter so much? Because it helps users understand what they’re supposed to do and how they’re supposed to do it.

我们在现实生活中每天都会遇到UX例子 - 尽管我们通常不使用此术语来描述它们，但过程和潜在的挫败感是相同的。

Consider this picture of an entryway:

See the problem? While the flat metal pads suggest the doors should be pushed open, the sign on the right-hand door indicates that users must pull, despite the fact there’s no way to actually accomplish that goal.

This is a classic case of bad UX design. Mixed messages and counterintuitive functions make it frustrating just to look at this door, let alone attempt to open it. The most likely scenario for a potential visitor? Turning around and walking away — either to find another entrance or visit another business.

For effective UX, there’s an easy rule of thumb: it must be simple, clear, and accessible.

The Three-Stage Approach to Better UX

When it comes to designing great digital UX, three stages are critical: capture, creation, and confirmation.

• 捕获阶段: This stage is centered on user research — the process of collecting data about what potential customers want, what they don’t, and where your UX needs to improve.
• Creation stage：这个阶段与设计有关。在这里，您将这项工作放在开发与研究数据保持一致的在线UX中。
• Confirmation stage:这个阶段专注于用户测试为了确保您的UX按预期工作，从纯粹的功能角度以及用户与您的服务或应用程序进行交互的角度来看。

Below we’ll look at 17 UX tools that fall into these different stages.

The Capture Stage: UX Research Tools

1.用户访谈

用户访谈is exactly what you’d expect: A tool that lets you conduct user interviews to discover what people want from your UX, what they like (or don’t) about your current user experience and what suggestions they have to make it better.

该工具拥有可用的用户受众，最多可容纳400,000名受审查的参与者，这些参与者可以针对地理，人口统计或其他条件，或者您可以将自己的用户带到餐桌上。

Pricing

You only pay for completed interview sessions.

2.燕尾

鸠尾是一个基于云计算的研究平台,lets you capture and store everything from notes to transcripts to videos and audio recordings, then analyze this data repository for common trends you can use to improve UX.

Pricing

Along with a free trial of basic features, you can access Dovetail analytics for $15 per month or analysis and data repository functions for $100 per month.

3.Google Analytics

Google Analytics（分析）带有大量时间识别，并且有充分的理由 - 该工具可以访问大量用户数据。Google Analytics（分析）不需要任何需要使用的东西，并且可以利用以跟踪关键指标，例如跳出率，流量来源和用户人口统计数据。实际上，该工具将研究超出用户的意见来定位用户行为，并发现他们在何处，何时何地以及为什么单击或离开您的网站。

Pricing

Free

4.Airtable

Airtable lets you easily schedule and manage user interviews, collect feedback, and then group user insights by common theme or keyword to help target critical concerns. Worth noting? Airtable offers a host of workflow and analytics functions beyond UX research, making it a great all-around tool for online businesses.

Pricing

如果您刚刚开始使用UX研究，可以免费获得免费选项，或者您可以以每位座位10美元的价格升级到Plus版本的Airtable。

5.Dscout

DSCOUT有超过100,000名潜在的研究参与者招募，结果只能在48小时内获得。该工具还优先考虑未修改的一对一视频研究的价值，该研究使您的团队可以看到用户如何实时与您的网站或服务进行交互。结果？您可以看到网站在哪里有意义以及在哪里工作的位置。

Pricing

To learn about pricing, you’ll have to contact Dscout directly.

创建阶段：UX设计工具

6.Lucidchart

Lucidchart是一种流程图工具，可轻松查看网站上的流程和功能如何连接。该工具具有拖放功能以及实时协作，还可以连接到其他服务，包括GitHub，Salesforce或Microsoft Office。而且由于该解决方案是基于云的，因此您可以在何时或何处设计下一个功能流程图。

Pricing

If you’re getting just started with UX design, you can edit three documents for free with Lucidchart or pay $7.95 for unlimited access.

7。Omnigraffle

Omnigraffle是专门为iOS和Mac服务设计的，可以创建软件和网站模型。bob电竞官方下载虽然OS-AGNOSTIC工具非常适合大多数设计功能，但对于iOS特定的UX来说，有一种情况，尤其是如果此应用程序框架是您的优先事项。Apple用户对其用户体验的期望很高 - Omnigraffle有助于确保您第一次正确地完成它。

Pricing

This UX tool comes with a 14-day free trial. After that, you can opt for a $12.49 per month subscription or pay $149.99 for a standard license.

8。Adobe XD

Adobe XD是MacOS和Windows设备的线帧工具。它让您创建网站线框, mockups, and prototypes in the same design file and comes with a minimalist interface that helps streamline the UX design process.

Pricing

Adobe’s starter plan is free and comes with 2GB of storage and one sharable prototype. For $9.99 per month you can design and share unlimited prototypes with 100GB of cloud storage space.

9。Invision Studio

InVision提供一个集中的设计、开发、and product environment that makes it easy to move through the UX creation stage. Released in 2018, the tool has gained substantial ground for its streamlined collaboration and Jira support for better project management.

值得注意？此工具仅适用于MacOS。

Pricing

$7.95 per month gets you the Pro plan, which includes unlimited documents and archiving for 15 collaborators, while the free version lets three active users collaborate on up to three active projects.

10.Sketch

草图是另一个MacOS工具，high-quality wireframe tool. This lightweight vector design tool is intuitive, iterative, and makes it easy for teams to quickly design site or service wireframes. While the tool itself is fairly basic, it offers easy integration with other design tools, in turn making it a great starting point for UX wireframe building.

Pricing

Sketch offers plans for $9 per month or $99 per year.

11.Axure

Axure empowers prototyping and makes it easy for your teams to keep track of UX design workflows. This solution takes the opposite approach to Sketch with full-featured and high-fidelity designs along with functional testing and easy developer handoff once prototypes are built.

Pricing

Along with a free trial, Axure offers Pro, Team and Enterprise plans that include unlimited prototypes and reviews. The Team plan adds cloud hosting, while the Enterprise plan comes with a company domain for internal use.

12.FlowMapp

FlowMapp就是关于站点地图设计。与上面列出的一些工具不同，在一个软件包中提供了多个功能，FlowMapp专注于创建简单，精简且有效的用户旅程。目前，FlowMapp提供站点地图，用户流，角色和客户旅程地图解决方案 - 将在以后的更新中提供线框工具。

Pricing

Pricing for FlowMapp starts with a free tier that includes one active project and 100MB of space, while it’s Pro Tier comes in at $99 per year for 7 active projects and 12GB of space.

The Confirmation Stage: UX Testing Tools

13.Google Optimize

Google Optimize is a free A/B testing tool that lets you easily evaluate how well your site is working. Once you’ve identified a webpage that needs improvement, the Optimize editor lets you make changes and run tests to see if these changes positively impact specific metrics. Once you’ve completed your testing, you can use Google Optimize to go live with the version of your site that offers the best results.

Pricing

Free

14.Crazy Egg

Crazy Egg also offers A/B testing but is better known for its heatmapping function: Using visual reports that show where users are clicking through and navigating to the most, you can target areas of your site that aren’t working as intended, then rerun heatmap tests to see if the changes were effective.

Pricing

Along with a 30-day free trial, Crazy Egg offers a host of plans from Basic to Enterprise. Their most popular Plus plan is $99 per month and covers 150,000 tracked pages, 75 snapshots, and 1,000 recordings each month.

15.Contentsquare

Formerly Clicktale, Contentsquare is all about tracking and fixing site and service issues. The tool is designed to discover where, how, and why your application fails and help eliminate the root causes of the problem. By combining actual customer behavior and machine learning, Contentsquare can extrapolate likely actions and see where things aren’t working as intended.

Pricing

If you’re curious about Contentsquare’s pricing, you’ll have to contact their sales department to learn more.

16.Refiner

Refiner lets you close the customer feedback loop with customized surveys to discover what users like, what they don’t, and what they want to see improved. With a focus on high-converting survey widgets, Refiner also helps increase the number of respondents who actually open and answer your survey to deliver a more comprehensive view of UX impact.

Pricing

定价起价为每月49美元，每月最多1,000美元的回复，每月最多5,000美元的回复。

17。Loop11

LOOP11就是关于可用性测试的，并将这种方法带入了新的水平，并能够记录用户实际与您的网站交互的音频和视频。这种反馈是无价的。虽然分析书面调查数据是一回事，但实际互动提供了对用户对您的网站的真实状况（或不喜欢）的未经过滤。

Pricing

Get Loop11 for $63 per month with unlimited tasks and questions for three projects per month, or bump it up to 10 projects per month for $239.

UX: Making it Great

Great UX is the foundation of any successful site or service. Armed with the right tools, your business can ensure all aspects of your UX process — from data capture to creation and confirmation — are aligned to deliver the best possible experience for users.