The Ultimate Online Editing and Proofreading Checklist for Writers

The writing process is a chance to let creativity fly and tell a story with your own words.

编写过程中的另一个不那么迷人的部分是编辑。

如您所知，校对对于任何博客或电子书都是必不可少的。它使您的工作看起来很专业，没有编辑，尚不清楚知道出版了多少个错误或可读性问题。

记住每一个小语法和编辑规则都是胡说八道。尽管许多人随着时间的流逝而成为本能，但人类却犯错。这就是为什么我们在编辑时创建了一个供您使用的清单，以便在校对时有一个参考点。

This list isn't just about grammar rules; it also includes tips from topic selection, SEO, to promotion. Essentially, it can take you from beginning to the end of what you write.

请继续阅读我们的完整编辑和校对清单 - 考虑到内容创建者。

内容创造者的Editing Checklist

In this checklist, we will go over nine sections, listed below.

主题

We'll start at the beginning with topics. Knowing which topic to write about can come from various places, but these tips will double check that what you're writing about will resonate with your readers and have the chance to rock it with SEO.

Does this topic have SEO have high potential?

是this topic relevant to the industry/timely?

Structure & Format

How do you structure your pieces? This section makes sure your content is formatted in the best way for readability. It also provides some room for checking consistency.

是this the right format for the content? Does this topic work better as a longer form ebook? Or in a shorter form, like a listicle?

内容的流程是逻辑的吗？章节/标题/想法是否按顺序组织，并自然地指导读者通过内容？

Are paragraphs 2-3 sections long for readability?

您的标题是否始终如一地格式化 - 不仅在此内容内？是否使用不同的标头样式（H2 vs. H3 vs. H4）正确表示内容层次结构？

内容全面吗？所有主要要点与帖子中涵盖的主题有关吗？

您可以合并编号的清单和/或子弹以使读者更容易浏览，扫描和确定重要的外卖吗？

Are supporting images and visuals included where appropriate?

Are these visuals and images高质量有趣吗？它们是否已调整和压缩大小，请保持页面加载时间短？

Copy

We can't have an editing checklist without a section to double-check your copy. These are little things to make sure the narrative of your writing is succinct and engaging, as well as minor grammar edits.

是the content well-written? Is the writing interesting, entertaining, and easy to read?

Does the content tell a story?

Do the transitions make sense and flow well?

语法正确吗？

Does the introduction capture the reader's attention？Is it interesting enough to get the reader to keep reading?

Does the intro tee up the rest of the content well and explain the value the reader will get out of reading it?

Are the headers keyword-optimized,compelling, and clear?

Does the tone of the writing align with the content being presented?

Does the content's voice coincide with the overall voice of our content and company?

但是，我们是否仍允许作家的个人写作个性闪耀？

归因

Any good editor makes sure he/she is giving credit where credit is due. Here's what to think about.

Are statistics, data, quotes, ideas, etc.正确归因于to the original source with a link back?

数据是否正确解释了原始源的正确解释（即不会在翻译中丢失）？

In any quotations, do we have the right spelling of the name and job title/company of the person quoted?

Are we actually允许使用这些照片/图像？（（Here's a cautionary tale about internet copyright law。)

Title

标题是大多数读者进入您的作品的首次曝光。您将如何利用它来发挥自己的优势？详细介绍一些标题有效性的提示。

是the title compelling and interesting enough to get people to click through and read on?

标题是否准确反映了其中的内容？避免过于轰动或轰炸。

是the title brief and concise?（提示：请记住，更长的标题将在搜索引擎结果中被切断。）

是the title keyword-conscious without being keyword-heavy and sacrificing user experience and clickthroughs (另请参见有关搜索引擎优化的部分）？

样式指南对齐

Written style guides当语法，标点符号和风格以书面形式出现时，作为普遍公认的权威。样式指南回答了问题，例如您是否将标题案例用于文章标题和标题；您是否大写这个词互联网;还是您是否使用牛津逗号。

You can either adopt an already-established style guide, like the AP Stylebook, or create an in-house version that enables you to borrow from different schools of thought and address any nuances specific to your industry or company. The important thing is to be consistent across all content you publish. Here's the main question you should ask yourself ...

Does anything contradict our style guide?（（Tip: If you don't have a style guide, you can下载HubSpot并根据您看到的适合自定义。)

SEO

One of the most important parts of a post, SEO helps others and search engines find your piece. Are you doing all you can to boost that? Check your work below.

你做了你的吗keyword research确定相关的关键字以优化您的内容？

您是否使用on-page SEO best practices?

If it's a blog post or web/landing page, is there a catchy, concise, and clear meta description to encourage clickthroughs in search engine results pages (SERPs)?

在那儿relevant calls-to-action（（CTAs) included where appropriate to encourage conversion into subscribers, leads, etc.?（（Tip: Try the基于关键字的转换优化方法）

完成触摸

You're almost there. To make sure your post is excellent rather than mediocre, use this section to do a final run-through.

在那儿internal links to other resources, landing pages, or blog articles that might be helpful to the reader (or improve your SEO)?

这些链接是否已测试以确认它们工作并将读者送到正确的位置？

是the content spell-checked?

是否有任何公司名bob全站app称正确地拼写和样式？

该内容是否包含我们需要在发布之前获得任何人批准的任何敏感或有争议的信息（例如法律或公关部门）？

Have any stats cited or quotes used been fact checked?

If it's a blog post, is it tagged with the appropriate topic tags?

是发布日期/时间仔细检查的日期/时间，因此我们并没有意外安排晚上8点。而不是上午8点？（（It happens. We've done it.)

是否有机会使内容更加社交（例如，创建embed codesand addingPinterest“销”按钮为专有图像/信息图表/视觉/图表，添加tweet links，，，，社交分享按钮， ETC。）？

Did we include examples (real or hypothetical) to illustrate our points?

Did we use data, statistics, and quotations to back up our points?

还有其他支持元素可以增强内容吗？

Content Promotion

Now that your piece is complete, you've gotta promote it. This section gives you different ideas of how to get your writing out there.

Have you promoted it on relevant social media channels?

Have you emailed it to subscribers, leads, and other relevant contacts?

Can you put some paid promotion behind it using paid platforms or via advertising options available by social media sites like Facebook and Twitter?

Can you syndicate it to other publishing platforms likeLinkedIn脉冲or Medium to expose it to other audiences?

Writing is hard and editing isn't that easy, either. Keeping this checklist saved or bookmarked is a resource to turn back to when you get stuck or need an extra check over your work.